EQ3 by Palliser Furniture
At the end of 2020, a little sparkle & shine was much needed by all, even if just digital.
Steelworks collaborated closely with Palliser Furniture for their EQ3 brand on a fun holiday campaign featuring a set of home goods & gifts.
Recreating a shop window environment, we designed everything in CG - from all of the products and snowflakes to the environment. Starting with just a couple rudimentary sketch references, the Steelworks team created images & an animation that would give digital shoppers a cheery, magical experience from the comfort & safety of their home.
CGI + Animation