When Life Gives You Lemons...retouch, model, and animate them!
This bright and colorful campaign for Lemon Perfect gives you a dose of California sunshine & vitamin C regardless of what season we're in.
The Steelworks team was invited by our friends at Frank Collective to work on a slice of this digital content project, featuring cold-pressed lemon water from the growing Hermosa Beach bevvy company.
The following images are a mix of retouched photography, full CGI images. Also, check out that juicy animation we created - a mix of photography and CGI / 3D. Easy Peasy Lemon Squeezy!
CGI, Retouching, Animation