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ECCO
BIOM
We had an incredible experience working on this project for Ecco, diving deep into the intricate craftsmanship behind their shoe-making process. The journey starts with the precise creation of the sole, meticulously formed using a specialized mould. Our goal was to capture this complexity and bring it to life through the video, showcasing the artistry and precision that goes into every step.
RnD
At Steelworks, we're passionate about R&D, so we dedicated time to exploring innovative approaches to bring these designs to life. By combining various tools and techniques, we pushed creative boundaries. Additionally, we focused on enhancing the styleframes by integrating 2D graphical elements, seamlessly connecting them to the scanning phase of the process for a cohesive visual narrative.
Credits
Creative Direction
Nidia Dias + Miguel Rato
Global Head of Production
Hannah Byers-Brown
Executive Producer
Chago Venable
Producer
Antia Goicoechea
Design
Tiago Andrade, Marcel Piekarski, Afonso Soares
Animation
Tiago Andrade, Marcel Piekarski, Afonso Soares
Edit
Nidia Dias, Afonso Soares
Agency
Output
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