For the UK launch of Pepsi Treats, we partnered with the team to create a series of high-impact CGI visuals that help bring the product to life. The work focuses on bold textures, playful motion, and hyper-detailed renders that celebrate the indulgent, treat-inspired flavors. The result is a vibrant set of visuals designed to capture attention across digital and social channels while amplifying the energy of the Pepsi brand.
Client — Pepsi
Project — Treats
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Summary
For the UK launch of Pepsi Treats, we partnered with the team to create a series of high-impact CGI visuals that help bring the product to life. The work focuses on bold textures, playful motion, and hyper-detailed renders that celebrate the indulgent, treat-inspired flavors. The result is a vibrant set of visuals designed to capture attention across digital and social channels while amplifying the energy of the Pepsi brand.
Credits
Executive Creative Director
Miguel Rato
Creative Director
Daniel Pommella
Global Head of Production
Hannah Byers-Brown
Executive Creative Producer
Chago Venable
Executive Producer
James Robinson
Producers
Antia Goicochea
Tom Knight
Design
Miquel Donat
Sylvain Gaussens
Michael Marczewski
Annie Ngo
Jordi Pagés
Simulations
Ewan Davidson
Steven Dupuy
Ezequiel Grand (Caskal)
Animation
Michael Marczewski
Sound Design
Echoic Audio