For Reign Storm Energy Drinks, we developed a series of six CGI animations designed to visually unify the brand’s distinct flavors under one cohesive aesthetic. Our approach combined high-fidelity liquid and ice simulations with detailed product rendering to achieve a balance between realism and stylization. Consistent lighting, camera motion, and material treatments ensured that each piece felt part of a connected visual system. Energetic, refreshing, and unmistakably Reign.

Client — Reign Storm

Project — Zero Sugar, Clean Energy

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Summary

For Reign Storm Energy Drinks, we developed a series of six CGI animations designed to visually unify the brand’s distinct flavors under one cohesive aesthetic. Our approach combined high-fidelity liquid and ice simulations with detailed product rendering to achieve a balance between realism and stylization. Consistent lighting, camera motion, and material treatments ensured that each piece felt part of a connected visual system. Energetic, refreshing, and unmistakably Reign.

Credits

Executive Creative Director

Miguel Rato

Global Head of Production

Hannah Byers-Brown

Executive Creative Producer

Chago Venable

Producer

Antia Goicoechea

Design

Michael Southerland

Animation

Caskal

Ewan Davison

Alex Levinton

Lighting

Alex Levinton

Steward Lupercio

2D Design

Léo Imbert

Compositor

GAMMA