For Reign Storm Energy Drinks, we developed a series of six CGI animations designed to visually unify the brand’s distinct flavors under one cohesive aesthetic. Our approach combined high-fidelity liquid and ice simulations with detailed product rendering to achieve a balance between realism and stylization. Consistent lighting, camera motion, and material treatments ensured that each piece felt part of a connected visual system. Energetic, refreshing, and unmistakably Reign.
Client — Reign Storm
Project — Zero Sugar, Clean Energy
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Summary
For Reign Storm Energy Drinks, we developed a series of six CGI animations designed to visually unify the brand’s distinct flavors under one cohesive aesthetic. Our approach combined high-fidelity liquid and ice simulations with detailed product rendering to achieve a balance between realism and stylization. Consistent lighting, camera motion, and material treatments ensured that each piece felt part of a connected visual system. Energetic, refreshing, and unmistakably Reign.
Credits
Executive Creative Director
Miguel Rato
Global Head of Production
Hannah Byers-Brown
Executive Creative Producer
Chago Venable
Producer
Antia Goicoechea
Design
Michael Southerland
Animation
Caskal
Ewan Davison
Alex Levinton
Lighting
Alex Levinton
Steward Lupercio
2D Design
Léo Imbert
Compositor
GAMMA